Have a look below at some of our most asked questions

Frequently asked questions speech bubble
What is digital marketing?

Digital marketing is the best method to promote your business online. We use a variety of digital avenues to achieve the best results, such as your website, SEO, social media channels, emails, or online paid advertising(PPC)

Why is digital marketing important?

Digital marketing helps you to increase your potential client list by reaching a large audience. You will also be able to help these clients build trust in your brand. Digital marketing allows existing clients to interact with you and provide positive reviews. Ultimately, growing your audience can lead to increased profits. With Digital marketing, you can reach a specific niche client or demographic. The results of digital marketing can be measured and help you make informed decisions about other marketing campaigns.

What does a digital marketing agency do?

A digital marketing agency helps a business build its brand and create awareness in the online world, attract potential clients, and measure success utilizing reports on activity and interaction with your content. Diginub will also help you to plan and build your advertising campaigns for the best impact and ROI

What is Search Engine Optimization?

Search Engine Optimization is the process whereby your website content is improved, resulting in your business appearing higher on the search engine results page. Search engines can ascertain which website and page are the most relevant to the search requested. Keywords, meta descriptions, and backlinks make your site stand out as applicable. The higher your results, the more traffic you will receive, which builds trust in your potential client.

What is Local SEO?

Local SEO entails optimizing your website for local searches. We do this by talking about things happening in the community. Your company needs to ensure its maps are up to date, and staying active on social media is an excellent way to be found in the top search results in your local community. Your Google, My Business Profile, is vital in assisting your company in establishing a local presence. There needs to be more than just setting it up once. Our team must update your Google profile regularly to ensure you stand out from your competition.

How we choose keywords for SEO?

Before choosing a keyword, we need to do research. Our research will reveal what your clients are searching for and which specific words and phrases they use on search engines. We use a variety of tools to aid us in finding the most relevant keywords. You are also most welcome to inform us about specific keywords for which you would like to rank.

What is social media?

People connect and share content on social media platforms. Social platforms were initially designed for social networking, but today these platforms have become a popular method for businesses to use in marketing.

Businesses often use these platforms to build their brand, advertise their services and communicate with current and future clients.

How much time should I spend on social media marketing?

Well, this depends. Where else are you marketing? It is important to note that building up a successful marketing campaign can take a while. Let us help you build your brand. Our team will spend multiple hours a week creating content and graphics aligned with the latest trends. The number of hours needed will depend mainly on how much of a social media presence you already have and what your future goals are.

Social media platforms, which is best for my business?

The correct social media platform to use will be different for each company. You will first need to determine who you would like to target and assess your marketing goal on social media. Our best advice is to book an appointment with us so that we can analyze your needs precisely.

What is the objective of social media marketing?

The primary purpose of social media marketing is to build brand awareness and display your services to your potential clients for consideration. You can connect with an audience, gradually win them over with appealing content or specials, and provide them with a call to action. Social media marketing is a proactive way to turn leads into customers.

Digital marketing and digital advertising, how do they differ?

Digital marketing allows businesses to raise brand awareness, share product information, engage with the audience, and monitor online reputation. Digital advertising will enable companies to advertise and promote services, offer discounts or specials, and attract the right customers. Simply put, digital marketing establishes a target consumer audience, while digital advertising drives this audience to sales.

Should I update my website content regularly?

As a general guideline, we recommend that companies publish new blog posts at a minimum frequency of twice a month. Blogging helps ensure that the website remains updated with relevant information that search engines favor. Post this promptly on your website if any important news or information is released. Additionally, it is vital to regularly review and revise pillar pages and landing page content as the company evolves and changes.


Why is there such a range of SEO prices?

Regarding search engine optimization (SEO), our team can employ a vast array of strategies. Some of these strategies are straightforward yet effective and can be completed by our team quickly. Meanwhile, others are more complex and may require several days or weeks to implement fully.


Why is Google my Business Profile Important?

A Google Business Profile can significantly increase the chances of your business being discovered by potential clients searching for similar products and services in your local area. Your Google My Business listing provides information on the location and accessibility of your business to those searching for it. Furthermore, having a Google Business Profile enhances your local search engine optimization (SEO).



What is Reputation Management?

Online Reputation Management (ORM) is the act of monitoring, detecting, and impacting an individual's or brand's online image. It is a means of reputation management that leverages digital platforms to shape public perception about a person or organization actively. Our team can apply ORM to both personal and professional reputations. Various tools and methods in ORM, such as search engine optimization (SEO), social media management, online crisis communication, and online reviews, can be used. ORM is often employed to counteract negative publicity, but our team can also use ORM to proactively construct and sustain a positive reputation.